A marketing agency specialising in the pharmaceutical sector is the latest company to secure funding from the Thames Valley Berkshire (TVB) Funding Escalator as it looks to implement a growth strategy.
Windsor based CAN Advertising, established in 2010 by directors Lisa Dodd and Clare Chamberlain, has established itself as an expert creative resource over the last six years and has grown organically during that time. The directors now see an opportunity to expand at an accelerated rate as their award winning campaigns continue to generate increased loyalty and referrals within the pharmaceutical market.
CAN Client Services Director, Lisa, says: “As a small agency we have been able to build close relationships with our clients who value our extensive knowledge of their sector. Despite the stringent regulation surrounding pharmaceutical marketing we have consistently produced innovative, memorable campaigns that result in long term connections and significant repeat business.”
Fulfilling new projects and contracts will be possible with the addition of 3 new staff and the buy-out of an investor company, facilitated by £85,000 from the Thames Valley Berkshire Expansion Loan Scheme.
Ian Baker, Senior Fund Manager at The FSE Group, which manages the TVB Expansion Loan Scheme on behalf of the Thames Valley Berkshire Local Enterprise Partnership (LEP), comments: “Lisa and Clare have a mass of therapeutic expertise which has helped them build an outstanding reputation in this highly competitive market. They recognise the growth potential the business now has and we look forward to working with them to fully exploit this.”
The TVB Expansion Loan Scheme is part of the TVB Funding Escalator, a £8.3million initiative funded by TVB LEP. The escalator, which also includes commercialisation and trade finance loan schemes as well as an equity growth fund, provides eligible companies with loans and equity funding between £25,000 and £250,000 for activities that will deliver high-growth and employment opportunities.
For more information about CAN Advertising visit www.can-advertising.com.